Tuesday, 28 September 2010
Design in Emerging Markets and Idiom
As you know, Design thinking today has become a Global Phenomenon. Organisations, individuals and others are applying Design Thinking in various aspects of life and work. All the emerging markets (countries like India, Brazil, Mexico and China) however, are applying Design thinking much faster than their counter-parts in the west. Design thinking today has become an integral part of many leading organisations across the globe. Recently, Fast Company featured and article on Design Thinking in Emerging Markets. The article was written by Bruce Nussbaum who is a leading figure in the global design industry.
We, at Idiom are proud to announce the fact that Idiom as well as SPREAD (our very own offshoot) has been featured as ambassadors for design and design thinking to India. We hope to spread the message of Design and Design Thinking in India and make it an integral management tool for every industry here. What do you feel about this growing phenomenon?
You can find the original article here
Posted By Rahul